Bring the Richness of Colombia to Your Customers

Partner with a name trusted by generations. Juan Valdez offers 100% Colombian coffee, crafted with pride, traceability, and sustainability — giving your customers an authentic taste and a reason to come back.

Stock Your Shelves
Fuel Your Business with Colombia’s Finest

Certified for a Better Future

Standards that speak for our coffee.
B Corp Certification recognizes companies that meet high standards of performance, transparency, and social and environmental responsibility.
Organic Certification ensures farms meet organic standards and allows products to be labeled and sold as organic.
Halal products are those that adhere to the Islamic law defined in the Quran. This seal certifies that the coffee can be consumed by the Muslim community.
This European seal certifies the product as organic and compliant with strict production and handling standards.
This seal recognizes products that support people, nature, and a healthier planet through responsible choices.
This seal certifies the product contains no meat or dairy and was made without meat-processing equipment.

A Partner You Can Count On. A Coffee They’ll Come Back For.

Our connection to coffee farmers runs deep — and so does our commitment to our wholesale partners. When you serve Juan Valdez coffee, you're carrying forward generations of Colombian craftsmanship and pride.

At Juan Valdez, we believe great coffee is only part of the partnership. We offer our wholesale partners premium Colombian beans, full traceability, consistent roasting, and the resources you need to grow your business.

When you work with us, you’re backed by a brand that’s trusted globally — and dedicated locally to your success.

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The Perfect Match

Our commitment doesn’t stop at delivering exceptional Colombian coffee — it extends to every wholesale partner we serve. We work closely with our accounts to ensure you have the tools, quality, and support you need to succeed.

From farm-to-cup traceability and consistent roasting standards to marketing resources and training support, we’re here to help you build loyalty, elevate your offerings, and deliver an authentic coffee experience your customers will remember. With Juan Valdez, you’re not just getting premium coffee — you’re gaining a true partner invested in your success, one cup at a time.